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Recognition Survey Results Are In – Meaningful Recognition 2013

Meaningful Employee Recognition Survey – Results Are In

In March I asked readers to participate in a new Meaningful Recognition survey that explores receiving recognition, motivation, and retention.  The survey results are in. It has been fascinating wading through the data and learning what has changed since we ran a version of this survey back in 2007. Approaching this recognition survey I found myself wondering how workplace changes have affected what people find meaningful. Specifically, I wanted to know:

  • Were younger workers more interested in peer recognition? This is, after all, a generation that was raised to work as part of a team and who spend significant time connecting with peers on social media. Would they value manager-driven recognition as much as other generations?
  • Has technology affected preferences? We have recognition processes that have been automated. There are so many new Enterprise applications that not only automate business processes but provide feedback on whether goals are being met. We have fantastic tools that help us collaborate and communicate without being at the same location. I wondered, when recognition is delivered through these technologies, how effective is it? To what extent has it replaced the need for face to face?

Technology plays such a large role in the potential changes in preferences, that I chose to partner with Badgeville, one of the top gamification companies, for the development and roll out of this recognition survey. The survey received over 1200 responses from individual contributors, managers, and senior leaders in a number of industries.

So what has changed?

trend graph

Cost of Meaningful Recognition

Significantly more meaningful recognition experiences cost nothing. In 2007 fifty-seven percent of respondents reported that their meaningful recognition had no dollar value. Today, that number has jumped to 70 percent. In addition, a greater percentage of meaningful recognition experiences either:

  • have no reward component, or
  • the reward is an intangible such as status, an opportunity, or a virtual award (existing only online). In fact, 10 percent reported receiving virtual rewards. Clearly technology is having an impact on employee perceptions of what comprises a meaningful recognition experience.

For those 25 and younger, 76 percent of their
meaningful recognition comes from the manager.

The Manager’s Role

The percentage of meaningful recognition that comes from the manager has dropped notably. In 2007 it was 71 percent. Today, this has dropped to 45 percent. Clearly, as organizations become flatter more of our recognition is coming from other sources (although peer at 22 percent is a distant second). It turns out, however, that our younger workers are not the ones driving the change. For those 25 and younger, 76 percent of their meaningful recognition comes from the manager.

Delving Deeper

This survey looked beyond what has changed and explored topics we have not covered in previous surveys:

  • Was your recognition delivered face to face, by phone, through the post, or virtually?
  • What rewards, if any accompanied your recognition?
  • What motivates your performance?
  • What motivates you to stay with your organization?

We compared the results by role (individual contributor, manager/supervisor, senior leader) and revisited the topic of preferences by age. The differences are sometimes significant, mostly subtle, and not always intuitive. Are you interested in learning more? The full survey report is available and includes all survey data.

 

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Cost of Meaningful Employee Recognition

What does meaningful employee recognition cost?

employee recognition dollar value by role

Last month we ran an employee recognition survey. Response was terrific and we are still analyzing the results.

While we wait for the full report I thought I might share with you this snippet that looks at the cost of meaningful recognition.

In 2007, when we first surveyed respondents on the cost of their most meaningful recognition, 57 percent said it cost nothing. While that finding was significant, take a look at where we are today, hovering around 70 percent!

Want more

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Coaching for Success

Free Weekly Tips – Coaching for Success

I offer free weekly tips to help leaders motivate their teams. I love it when readers tell me about their successes. One of the tips is Coaching for Success. A reader says this tip helped employees to become more competent and engaged:

Coaching for success. When an employee comes to you with a problem do you do the fast and efficient thing by providing the solution? While it is efficient, this approach doesn’t build skills and it doesn’t demonstrate to employees that they are valued.

Instead, coach them on how to solve the problem and you help employees become more competent and more engaged. Try asking these questions:

  • What have you tried so far?
  • What are the possible solutions?
  • What else do you need in order to proceed?

Provide questions, provide resources, but try not to provide the answer. You might be surprised to discover that their solution is more elegant than yours!

Copyright Cindy Ventrice

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